---
description: Review of Carbalytics Software: system overview, features, price and cost information. Get free demos and compare to similar programs on Software Advice Ireland.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/software_advice/og_logo-55146305bbe7b450bea05c18e9be9c9a.png
title: Carbalytics | Reviews, Pricing & Demos - SoftwareAdvice IE
---

Breadcrumb: [Home](/) > [Sustainability Software](/directory/3385/sustainability/software) > [Carbalytics](/software/544786/Carbalytics)

# Carbalytics

Canonical: https://www.softwareadvice.ie/software/544786/Carbalytics

> Carbalytics is a carbon measurement platform designed to calculate the environmental impact of digital marketing activities. It is used by marketing teams, media traders, digital agencies, corporate social responsibility departments, and carbon consulting firms to quantify and manage carbon emissions from online advertising.&#10;&#10;The platform measures carbon dioxide emissions across websites, advertising campaigns, hosting infrastructure, and email marketing. It analyzes metrics from major advertising platforms such as Google Search, Meta, YouTube, LinkedIn, and email campaigns. Carbon calculations are based on frameworks from NégaOctet, ADEME, and Greenspector. A scenario comparison tool allows users to simulate budget allocation strategies and assess carbon impact and performance outcomes before implementation. Results are delivered within two weeks, and the platform includes export features for integrating carbon data into reporting dashboards.&#10;&#10;Carbalytics provides carbon metrics alongside traditional performance indicators such as return on ad spend, cost per thousand impressions, and click-through rates. It presents operational key performance indicators tailored for media teams. Sector-specific benchmarks are available to help contextualize carbon footprints against industry standards. The analysis highlights advertising channels with high carbon emissions relative to their performance, supporting decisions that consider both environmental impact and marketing effectiveness.
> 
> Verdict: Rated \*\*\*\* by 0 users. Top-rated for **Overall Quality**.

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## About the vendor

- **Company**: Carbalytics

## Commercial Context

- **Starting Price**: €107.00
- **Pricing model**: Other
- **Pricing Details**: Des options activables à la carte.&#10;Chaque add-on s'active sur votre compte. Aucun engagement supplémentaire.
- **Target Audience**: 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+
- **Deployment & Platforms**: Cloud, SaaS, Web-based
- **Supported Languages**: French
- **Available Countries**: Belgium, Canada, France, Luxembourg, Sweden, Switzerland

## Features

- Activity Dashboard
- Data Visualisation
- Emissions Monitoring
- Energy Management
- Environmental Compliance
- Multiple Data Sources
- Performance Metrics
- Reporting/Analytics
- Status Tracking
- Visual Analytics

## Integrations (4 total)

- Google Ads
- Google Analytics 360
- Google Campaign Manager 360
- Microsoft Advertising

## Support Options

- Email/Help Desk
- FAQs/Forum
- Knowledge Base

## Category

- [Sustainability Software](https://www.softwareadvice.ie/directory/3385/sustainability/software)

## Alternatives

1. [Greenly](https://www.softwareadvice.ie/software/242040/greenly-climate-dashboard) — 4.8/5 (103 reviews)
2. [KEY ESG](https://www.softwareadvice.ie/software/420213/key-esg) — 4.9/5 (27 reviews)
3. [StepChange](https://www.softwareadvice.ie/software/521166/StepChange) — 4.6/5 (13 reviews)
4. [Carbon+Alt+Delete](https://www.softwareadvice.ie/software/408296/carbonaltdelete) — 4.6/5 (29 reviews)
5. [Elyze](https://www.softwareadvice.ie/software/428973/elyze) — 4.3/5 (7 reviews)

## Links

- [View on SoftwareAdvice](https://www.softwareadvice.ie/software/544786/Carbalytics)

## This page is available in the following languages

| Locale | URL |
| en | <https://www.softwareadvice.com/product/544786-Carbalytics/> |
| en-AU | <https://www.softwareadvice.com.au/software/544786/Carbalytics> |
| en-GB | <https://www.softwareadvice.co.uk/software/544786/Carbalytics> |
| en-IE | <https://www.softwareadvice.ie/software/544786/Carbalytics> |
| en-NZ | <https://www.softwareadvice.co.nz/software/544786/Carbalytics> |

-----

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