---
description: Review of DiReFTY Software: system overview, features, price and cost information. Get free demos and compare to similar programs on Software Advice Ireland.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/software_advice/og_logo-55146305bbe7b450bea05c18e9be9c9a.png
title: DiReFTY | Reviews, Pricing & Demos - SoftwareAdvice IE
---

Breadcrumb: [Home](/) > [Reputation Management Software](/directory/4509/reputation-management/software) > [DiReFTY](/software/559271/DiReFTY)

# DiReFTY

Canonical: https://www.softwareadvice.ie/software/559271/DiReFTY

> Your customers often see your digital reputation before they ever interact with your business. Fake reviews, impersonation, counterfeit listings, fraudulent websites, trademark abuse, and misleading online content can reduce customer trust, hurt search visibility, and lead to lost revenue if they go unnoticed.

DiReFTY helps organisations proactively identify, monitor, assess, and manage these digital threats before they become business problems.

Designed for businesses that rely on their online reputation, DiReFTY provides continuous visibility into digital risks across search engines, review platforms, marketplaces, domains, websites, and social platforms. Instead of discovering issues after customers report them, teams can detect threats early, understand their business impact, and coordinate appropriate response actions.

DiReFTY follows a structured digital reputation safety framework.

Detect digital threats through continuous monitoring.

Respond by assessing severity, credibility, and business impact.

Enforce with coordinated reporting, documentation, and response workflows.

Protect your brand through ongoing monitoring, exposure assessments, and long-term risk reduction.

Organisations use DiReFTY to improve digital trust, protect brand integrity, and gain greater visibility into online risks. The platform supports teams responsible for brand protection, legal operations, compliance, marketing, communications, and risk management by helping them prioritise incidents and maintain confidence in their digital presence.

Key Features
Digital Reputation Safety Monitoring
Brand Integrity Monitoring
Fake Review Detection
Impersonation and Fake Profile Detection
Trademark Monitoring
Counterfeit and Marketplace Monitoring
Fake Website Detection
Digital Threat Intelligence
Reputation Exposure Assessments
Risk Visibility and Intelligence Reports
Enforcement Coordination
Continuous Reputation Monitoring

DiReFTY is ideal for organisations looking to move from reactive reputation management to proactive digital reputation safety. With ongoing monitoring, actionable intelligence, and structured workflows, businesses can reduce digital risk, strengthen customer trust, and protect their online reputation over time.

Customer Support

DiReFTY provides onboarding assistance, implementation guidance, product documentation, and ongoing customer support to help organisations monitor digital threats effectively and get the most value from the platform.
> 
> Verdict: Rated \*\*\*\* by 0 users. Top-rated for **Overall Quality**.

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## About the vendor

- **Company**: DiReFTY

## Commercial Context

- **Pricing model**: Per User
- **Target Audience**: 11–50
- **Deployment & Platforms**: Cloud, SaaS, Web-based
- **Supported Languages**: English
- **Available Countries**: India, United Kingdom, United States

## Features

- Brand Guidelines
- Brand Management
- Brand Tracking
- Intellectual Property Protection
- Marketplace Monitoring
- Media Monitoring
- Paid Search Monitoring
- Review Monitoring
- Social Media Monitoring

## Support Options

- Email/Help Desk
- 24/7 (Live rep)
- Chat

## Category

- [Reputation Management Software](https://www.softwareadvice.ie/directory/4509/reputation-management/software)

## Links

- [View on SoftwareAdvice](https://www.softwareadvice.ie/software/559271/DiReFTY)

## This page is available in the following languages

| Locale | URL |
| en | <https://www.softwareadvice.com/product/559271-DiReFTY/> |
| en-AU | <https://www.softwareadvice.com.au/software/559271/DiReFTY> |
| en-GB | <https://www.softwareadvice.co.uk/software/559271/DiReFTY> |
| en-IE | <https://www.softwareadvice.ie/software/559271/DiReFTY> |
| en-NZ | <https://www.softwareadvice.co.nz/software/559271/DiReFTY> |

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