---
description: Review of Competera Software: system overview, features, price and cost information. Get free demos and compare to similar programs on Software Advice Ireland.
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title: Competera | Reviews, Pricing & Demos - SoftwareAdvice IE
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# Competera

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> Competera transforms how retailers approach pricing. By replacing linear, complex, and overengineered pricing processes and making customer behavior insights available for the pricing process, we enable businesses to:&#10;- Understand purchasing behavior at a granular level, identifying preferences and trends.&#10;- Optimize pricing strategies for each product category, channel, and region.&#10;- Make data-driven decisions that drive sales, improve customer satisfaction, and increase profitability.&#10;- Our solutions deliver tailored pricing recommendations that account for factors such as customer preferences, competitive dynamics, and market trends. This empowers retailers to:&#10;- Increase sales and revenue by offering the right products at the right prices.&#10;- Enhance customer loyalty by enabling retailers to offer the most competitive prices across all their products while maintaining strong bottom-line metrics.&#10;- Optimize inventory management through precise demand forecasting and dynamic repricing. &#10;- Reduce operational costs through efficient pricing processes.&#10;&#10;&#10;Competera's advanced AI is trained on a vast dataset of transactions and market data, allowing us to:&#10;- Leverage 930 market-specific deep learning models to uncover complex consumer behavior, enabling data-driven decisions that provide a competitive edge.&#10;- Identify pricing opportunities and predicting customer preferences to optimize retailers’ pricing strategies with unparalleled precision.&#10;- Put retailers ahead of evolving market trends and deliver the most effective pricing recommendations by continuously refining our models.&#10;&#10;By leveraging Competera's AI-powered solutions, retailers can unlock the full potential of customer behavior insights to optimize their pricing strategies and achieve sustainable growth.
> 
> Verdict: Rated **4.8/5** by 58 users. Top-rated for **Likelihood to recommend**.

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## Quick Stats & Ratings

| Metric | Rating | Detail |
| **Overall** | **4.8/5** | 58 Reviews |
| Ease of Use | 4.8/5 | Based on overall reviews |
| Customer Support | 4.9/5 | Based on overall reviews |
| Value for Money | 4.8/5 | Based on overall reviews |
| Features | 4.8/5 | Based on overall reviews |
| Recommendation percentage | 90% | (9/10 Likelihood to recommend) |

## About the vendor

- **Company**: Competera
- **Founded**: 2017

## Commercial Context

- **Pricing Details**: Pricing information is available on inquiry.
- **Target Audience**: 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+
- **Deployment & Platforms**: Cloud, SaaS, Web-based, Mac (Desktop), Windows (Desktop), Windows (On-Premise), Linux (On-Premise)
- **Supported Languages**: English
- **Available Countries**: Australia, Austria, Belgium, Brazil, Canada, Czechia, Denmark, Finland, France, Germany, Italy, Japan, Latvia, Lithuania, Netherlands, Norway, Poland, Portugal, Romania, Spain and 5 more

## Features

- API
- Alerts/Notifications
- Behaviour Tracking
- Benchmarking
- Campaign Analytics
- Campaign Management
- Competitive Analysis
- Competitor Price Tracking
- Custom Pricing Rules
- Customisable Reports
- Dashboard
- Data Import/Export
- Demand Forecasting
- Dynamic Pricing
- Elasticity-based pricing
- Forecasting
- Inventory Management
- Machine Learning
- Market Data Analysis
- Monitoring

## Integrations (7 total)

- Adobe Commerce
- Amazon EC2
- Google Cloud
- Oracle CRM On Demand
- SAP Access Control
- SAP Analytics Cloud
- SAP BW/4HANA

## Support Options

- Email/Help Desk
- FAQs/Forum
- Knowledge Base
- Phone Support
- 24/7 (Live rep)
- Chat

## Category

- [Competitor Price Monitoring Software](https://www.softwareadvice.ie/directory/4621/competitor-price-monitoring/software)

## Related Categories

- [Competitor Price Monitoring Software](https://www.softwareadvice.ie/directory/4621/competitor-price-monitoring/software)
- [Competitive Intelligence Software](https://www.softwareadvice.ie/directory/4206/competitive-intelligence/software)
- [Revenue Management Software](https://www.softwareadvice.ie/directory/4267/revenue-management/software)
- [Pricing Software](https://www.softwareadvice.ie/directory/4583/pricing-optimization/software)

## Alternatives

1. [Smartpricing](https://www.softwareadvice.ie/software/484702/Smartpricing) — 4.6/5 (44 reviews)
2. [PriceShape](https://www.softwareadvice.ie/software/240108/priceshape) — 4.7/5 (53 reviews)
3. [Multiply](https://www.softwareadvice.ie/software/429301/multiply) — 4.9/5 (41 reviews)
4. [PriceLabs](https://www.softwareadvice.ie/software/67389/pricelabs) — 4.9/5 (245 reviews)
5. [Pricing HUB](https://www.softwareadvice.ie/software/306339/pricing-hub) — 4.2/5 (25 reviews)

## Reviews

### "Great retail pricing software: we increase our sales and stay competitive" — 5.0/5

> **Mantė** | *10 July 2020* | Retail | Recommendation rating: 10.0/10
> 
> **Pros**: We are the largest retail chain of DIY, home repairing and improvement, house building stores in the Baltic region, and it’s important for us to receive high-quality competitive data about our true competitors, as well as get data-driven actionable insights on setting optimal prices across our assortment at any time. Competera allows us to do that. The speed of decision making is also important and, with Competera, we’ve significantly speeded up our repricing.&#10;&#10;Also, I like the communication between our companies. We have been cooperating for almost 4 years now and Competera’s customer care team has always been extremely responsive and very rapid at addressing my requests.
> 
> **Cons**: Everything is great, but I’d love to see even higher matches quality.
> 
> Ok, thanks to Competera, we have a very comprehensive and up-to-date picture of the market at any given time which helps us make far more well-informed pricing decisions.&#10;&#10;I think the most important goals for us are to increase the sales of our company and be competitive in the market. Competera helps us with them.&#10;&#10;As for the features, I love their clear and easy-to-use dashboards (the design is great\!).

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### "Highly qualified price monitoring for brands" — 5.0/5

> **Igor** | *23 May 2018* | Consumer Goods | Recommendation rating: 10.0/10
> 
> **Pros**: I like Competera for solving complicated tasks just in time they promised. For instance, I had a goal to monitor prices from challenging marketplace. I was interested in the report of MAP violations by key positions. I know that was technically difficult task for Competera, and they handled the problem of scanning the complex website.
> 
> **Cons**: I work with Competera since 2017 and I can't say that I have some outstanding concerns about product or customer support.
> 
> Delonghi group (Delonghi, Kenwood, Braun) is an Italian brand of domestic appliances located in 40 countries. The right price for our product is valuable for our brand. My goal is to ensure a good selling price within the region. Competera solves the problem of my awareness of pricing in our distribution channels. Due to information from Brand Intelligence product I always know the current price of our products so that I can prevent bad tendencies.

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### "Review of Competra" — 3.0/5

> **allison** | *4 September 2024* | Apparel & Fashion | Recommendation rating: 5.0/10
> 
> **Pros**: Contains interesting information, if you can figure out how to use it, it can be vry helpful
> 
> **Cons**: Hard to figure out how to use, you need to go through a lot of filters
> 
> Takes a lot of time to understand, the system is complex

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### "Advanced price optimization and a proactive pricing strategy" — 5.0/5

> **Robert** | *3 February 2020* | Retail | Recommendation rating: 10.0/10
> 
> **Pros**: We've been using Competera for over a year and it is truly indispensable for the team. Out of all the benefits it has, Competera helped us reduce manual work and save plenty of time that we can now spend on strategically important tasks. &#10;&#10;We are now capable of tracking and course-correcting strategy implementation and market positioning on a daily basis. We look forward to enhancing our position with Competera via advanced price optimization and proactive pricing. &#10;&#10;Competera managed to satisfy our requests and that's why we would definitely recommend it to other retailers.
> 
> **Cons**: Nothing much to report so far. It's been a very good experience.
> 
> Here's a list of benefits we've realized:&#10;- Switching to strategic tasks;&#10;- Sustainable and proactive pricing;&#10;- Advanced price optimization.

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### "Price tracking for sales and revenue growth" — 5.0/5

> **Oleksandr** | *27 July 2017* | Cosmetics | Recommendation rating: 10.0/10
> 
> **Pros**: I love the fact that spreadsheet pricing is dead to me. Since I started using the pricing platform the pricing in Watsons doesn't depend on the human eye, so that I don't worry about mistakes any more.&#10;I'm sure that I can achieve my KPI's and even more. As a result, the revenue of the shop is going up and I can earn more for myself. Saving time on manual checking of competitors prices, promotions and assortment, I can concentrate on strategic tasks. My job gets more profitable and ambitious thanks to the automation of pricing\!&#10;&#10;The main problems I've solved with competera are:&#10;1. I stopped wasting time on manual checking of thousands of competitors SKU's.&#10;2. I achieve my KPI's and bring more revenue to the shop.&#10;3. I focus on strategic issues not on routine tasks.
> 
> Any problems are solved in a couple of hours by the tech support team. If I had a specific request on the rules of repricing, I only need ask and it appears on my dashboard.

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## Links

- [View on SoftwareAdvice](https://www.softwareadvice.ie/software/58658/price-intelligence)

## This page is available in the following languages

| Locale | URL |
| de | <https://www.softwareadvice.de/software/58658/price-intelligence> |
| en | <https://www.softwareadvice.com/bi/competera-profile/> |
| en-AU | <https://www.softwareadvice.com.au/software/58658/price-intelligence> |
| en-GB | <https://www.softwareadvice.co.uk/software/58658/price-intelligence> |
| en-IE | <https://www.softwareadvice.ie/software/58658/price-intelligence> |
| en-NZ | <https://www.softwareadvice.co.nz/software/58658/price-intelligence> |
| fr | <https://www.softwareadvice.fr/software/58658/price-intelligence> |

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