--- description: Review of Affinity Software: system overview, features, price and cost information. Get free demos and compare to similar programs on Software Advice Ireland. image: https://gdm-localsites-assets-gfprod.imgix.net/images/software_advice/og_logo-55146305bbe7b450bea05c18e9be9c9a.png title: Affinity | Reviews, Pricing & Demos - SoftwareAdvice IE --- Breadcrumb: [Home](/) > [CRM Systems](/directory/4153/crm/software) > [Affinity](/software/73653/affinity) # Affinity Canonical: https://www.softwareadvice.ie/software/73653/affinity > Affinity is the AI-first private capital CRM that turns relationship intelligence into action across the investment lifecycle. Built on a decade of proprietary relationship and deal data, Affinity automatically captures interactions, maps your firm's network, and surfaces the connections that move deals forward. Ascend, Affinity’s agent platform, handles the procedural work at every deal stage so teams can focus on the judgment-intensive work that drives returns. Trusted by more than 3,300 private capital firms, Affinity transforms relationship capital into a measurable competitive advantage. Powered by 31B+ interactions and 130B+ relationships, Affinity helps firms uncover opportunities sooner, move with greater conviction, and build an intelligence layer that compounds over time. > > Verdict: Rated **4.7/5** by 3 users. Top-rated for **Likelihood to recommend**. ----- ## Quick Stats & Ratings | Metric | Rating | Detail | | **Overall** | **4.7/5** | 3 Reviews | | Ease of Use | 4.7/5 | Based on overall reviews | | Customer Support | 4.7/5 | Based on overall reviews | | Value for Money | 4.0/5 | Based on overall reviews | | Features | 4.7/5 | Based on overall reviews | | Recommendation percentage | 90% | (9/10 Likelihood to recommend) | ## About the vendor - **Company**: Project Affinity ## Commercial Context - **Pricing model**: Per User (Free Trial) - **Pricing Details**: Contact Affinity for pricing details. - **Target Audience**: 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+ - **Deployment & Platforms**: Cloud, SaaS, Web-based, Android (Mobile), iPhone (Mobile), iPad (Mobile) - **Supported Languages**: English - **Available Countries**: Australia, Canada, France, Germany, Ireland, Italy, Netherlands, New Zealand, Singapore, South Africa, United Arab Emirates, United Kingdom, United States ## Features - API - Activity Dashboard - Activity Tracking - Alerts/Notifications - CRM - Calendar Management - Calendar Sync - Calendar/Reminder System - Campaign Management - Collaboration Tools - Contact Database - Contact Management - Customer Database - Customisable Reports - Customizable Fields - Data Import/Export - Data Visualisation - Deal Management - Document Management - Document Storage ## Integrations (10 total) - Box - Dropbox - Eventbrite - Google Drive - HubSpot CRM - Mailchimp - Microsoft Teams - Salesforce Platform - Slack - Typeform ## Support Options - Email/Help Desk - Knowledge Base - 24/7 (Live rep) - Chat ## Category - [CRM Systems](https://www.softwareadvice.ie/directory/4153/crm/software) ## Related Categories - [CRM Systems](https://www.softwareadvice.ie/directory/4153/crm/software) - [Lead Management Software](https://www.softwareadvice.ie/directory/1682/lead-management/software) ## Alternatives 1. [HubSpot CRM](https://www.softwareadvice.ie/software/1854/hubspot) — 4.5/5 (4481 reviews) 2. [Kylas Sales CRM](https://www.softwareadvice.ie/software/216694/kylas) — 4.8/5 (620 reviews) 3. [Salesforce Sales Cloud](https://www.softwareadvice.ie/software/2764/salesforce-sales-cloud) — 4.4/5 (18803 reviews) 4. [Zoho CRM](https://www.softwareadvice.ie/software/392464/zoho-crm) — 4.3/5 (6993 reviews) 5. [Bigin by Zoho CRM](https://www.softwareadvice.ie/software/392397/bigin-by-zoho-crm) — 4.7/5 (742 reviews) ## Reviews ### "Great tool for investor relations" — 5.0/5 > **Verified Reviewer** | *14 November 2021* | Internet | Recommendation rating: 9.0/10 > > **Pros**: We use Affinity to manage our investor relations. What I like most: - It is really intuitive and easy to get started - GDPR, data security...big topics for us in Germany especially in this context - Great pipeline analytics to keep a realistic assessment > > **Cons**: - No integration with Pipedrive where we historically also have quite some conversations stored. ----- ### "Affinity is brilliant" — 5.0/5 > **gaby** | *22 July 2020* | Commercial Real Estate | Recommendation rating: 10.0/10 > > **Pros**: The ease of functionality with Affinity is really what sets it apart from it's competitors - helping both relationship-building and the customer acquisition journeys be as effective as possible\! > > **Cons**: Genuinely - nothing. I think the team have considered functionality really well and it works well for my needs. ----- ### "Productive CRM for PC & mobile" — 4.0/5 > **Karan** | *6 August 2022* | Computer Software | Recommendation rating: 8.0/10 > > **Pros**: Easy-to-use CRM that tracks conversations, attachments, and sends reminders. The Gmail chrome extension is incredibly useful. The mobile app is quite powerful compared to other CRM apps. > > **Cons**: The platform is quite slow (like most CRMs) and tiresome to use this on a day to day basis Limited analytics/reports offered Email customization \& analytics can be a great value add > > Facilitates collaboration across several team functions and helps manage customer relations in a better way\! Increased responsiveness of the platform can make the experience much user friendlier\! ## Links - [View on SoftwareAdvice](https://www.softwareadvice.ie/software/73653/affinity) ## This page is available in the following languages | Locale | URL | | de | | | en | | | en-AU | | | en-GB | | | en-IE | | | en-NZ | | | fr | | ----- ## Structured Data