About Brandfolder

Brandfolder is a cloud-based asset management solution that provides various processes to organize, store and retrieve media assets and manage digital rights and permissions. The solution can be customized for businesses in industries such as sports, retail, technology, breweries and more. Brandfolder features a centralized storage location which helps users to manage and update their media assets including logos, videos, audio, press releases and more. It auto-tags images, converts image copy to text, thumbnails videos and supports in-document search which help users to search for specific assets. Users can also share and distribute assets with their colleagues by providing them access via embedded APIs on a website, single shared links, collections and groups or a saved search. Additionally, Brandfolder features a reporting engine that allows users to generate custom reports, spot trends and make business decisions. Support is offered via phone and email.
Brandfolder Software - Previewing an individual asset
Brandfolder Software - Edit assets
Brandfolder Software - Bulk actions
Brandfolder Software - Templating
Brandfolder Software - Convert and resize
Brandfolder Software - Share assets
Brandfolder Software - Previewing an individual asset - thumbnail
Brandfolder Software - Edit assets - thumbnail
Brandfolder Software - Bulk actions - thumbnail
Brandfolder Software - Templating - thumbnail
Brandfolder Software - Convert and resize - thumbnail
Brandfolder Software - Share assets - thumbnail

Brandfolder pricing

Brandfolder does not have a free version but does offer a free trial. Brandfolder paid version starts at US$1,600.00.

Starting Price:
US$1,600.00
Free Version:
No
Free trial:
Yes

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Brandfolder Reviews

Feature rating

Value for Money
4.5
Functionality
4.5
Ease of Use
4.5
Customer Support
4.5
5 reviews of 414 View all reviews
Ali K.
  • Industry: Information Technology & Services
  • Company size: 2-10 Employees
  • Used Daily for 2+ years
  • Review Source
Value for Money
3
Features
5
Ease of Use
5
Customer Support
5

5
Reviewed on 25/2/2021

Single source and easy way to managing all digital assets

All content and files related to our brand are in one place available to our team and business partners, and with intelligent image and file search systems, let's imagine you have Google Images in control of your files. The ability to share files and determine the level of access is very useful, and it is possible to use the files in all applications and Softwares that we use daily, both offline and online. Superb Cloud-based Digital Asset Management platform with great integration without the learning need, because it’s super easy to use.

Pros

The ability to search for images and select similar photo works very smartly and excellent. Also, file sharing is useful for our team with the possibility of creating an access level, and the ability to use files in all tools, platforms, and software works great for us, this is superb integration capability when you are at real project understanding how it’s useful in reality.

Cons

The structure of folders and tags can be more intelligent than a method with artificial intelligence and logic, and currently does not match the other features of a cloud-based platform, and may require a more modern design. There are many ideas for managing smart tags and smart folders that I am sure the Brandfolder development team will achieve in the future.

Mariah R.
  • Industry: Consumer Goods
  • Company size: 201-500 Employees
  • Used Daily for 6-12 months
  • Review Source
Value for Money
3
Features
3
Ease of Use
4
Customer Support
3

4
Reviewed on 1/9/2020

Brandfolder Review

My overall experience with Brandfolder has been good. There are some pros and cons to the database but overall I think it is a good place to house assets for smaller companies. It makes organizing assets easy and convenient. But as our company scales, it has become a little trickier.

Pros

I like the overall layout of Brandfolder. It is easy to use and to navigate. I think it is very user friendly and has some great features and integrations like Slack. It was easy for me to organize all of my company's assets and customer service has always been fast and very responsive to any question or concern I have had. The software is always improving and updating and they are always adding new features to Brandfolder. Brandfolder is a great to house all of our company's assets in one centralized location.

Cons

I least liked the tagging system in Brandfolder. I am not a fan of automatic tagging because some of the tags that automatically pop up arent useful to how we sort our assets. It is a feature I can do without. Our team also had some concerns and dislikes when it came to Adobe Integration. It wasnt as seemless as we would have liked it to be. I think those are two areas that need improvement.

Nick F.
  • Industry: Furniture
  • Company size: 201-500 Employees
  • Used Daily for 6-12 months
  • Review Source
Value for Money
5
Features
5
Ease of Use
5
Customer Support
5

5
Reviewed on 18/5/2021

Brandfolder is great

Brandfolder has been a great addition and has allowed us to easily share files but also allows us to have a one-stop-shop for digital assets. Customers can now get what they need.

Pros

The thing i liked most about Brandfolder was the simple UI. Its easy to use, easy to look at and just works.

Cons

I think most software has this same issue but some of the features i want are not available unless i buy the higher packages. Trouble is i don't always need everything else in those packages.

Maggie W.
  • Industry: Food & Beverages
  • Company size: 501-1,000 Employees
  • Used Daily for 1+ year
  • Review Source
Value for Money
0
Features
3
Ease of Use
2
Customer Support
4

3
Reviewed on 16/2/2021

Brandfolder Review

Overall it has been useful.

Pros

I like the layout and visual aspect of Brandfolder. It is nice to view related files when clicking into assets.

Cons

Sometimes difficult to search when you do not know where an asset lives or how it is titled.

Robin W.
  • Industry: Food & Beverages
  • Company size: 11-50 Employees
  • Used Daily for 2+ years
  • Review Source
Value for Money
5
Features
5
Ease of Use
5
Customer Support
5

5
Reviewed on 20/4/2021

Review from the pizza industry

My overall experience with Brand Folder has been great! We use it for two of our brands and everyone in-house is happy with it. We cut email management down a ton with franchisees going to Brand Folder first as a reference. Saves me ton of time packing and sending files to print vs. other products with very long upload times. Ease of use is huge for our group of users and we have no complaints about Brand Folder.

Pros

This product works perfect for us both in house and for our franchises. Helps me cut email management time back and forth down a ton. Great resource for franchises and vendors to visit first before taking up more time in-house. The ease of use goes unmatched by other software.

Cons

Wish our users could get auto generated updated when new items are available. Right now I create an email for them every quarter but I am always uploading new material.

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